As Sales Coordinator at PMI Industries, Tijana Milev plays a pivotal role at the heart of customer communication, often serving as the first and last point of contact for clients. With a background in technical industries and multilingual communication, she brings a unique blend of cultural understanding, professionalism, and warmth to every interaction.
“I like to leave people better than I found them,” Tijana says. “It’s much more than a sales transaction. It’s about making a positive impact, going above and beyond, and ensuring our customers feel valued.”
A Collaborative Force Within PMI
Tijana joined PMI in June 2021, drawn by the company’s manufacturing capabilities, collaborative culture, and strong reputation for quality. Her passion for teamwork is clear. “Sales at PMI is deeply connected to every department, from engineering and production to shipping,” she explains. “We’re all aligned to deliver the best possible solution.”
That spirit has made a difference on many projects, including the development of a custom Fiber Optic Splice Kit. “The specifications were ever-changing, and the timeline was tight. It required constant communication and flexibility. It was a true team effort.”
Sales with Purpose: Creating Meaningful Customer ExperiencesFor Tijana, sales is more than closing deals; it’s about creating a thoughtful, white-glove experience, especially with global clients. As PMI expands internationally, her ability to speak multiple languages and connect across cultures is a major asset.
“I was told a long time ago, the more languages you know, the more valuable you are to the world,” she shares. “Growing up multilingual helped me develop an ear for accents and, more importantly, a deep appreciation for other cultures. I make it a point to listen first, communicate intentionally, and build real relationships.”
She adds, “Sometimes it’s as simple as picking up the phone. In our email-heavy world, just calling someone, asking how they’re doing, even what the weather’s like, makes a big impression. It shows effort, care, and humanity.”
Driving Sales & Marketing Impact
Beyond her coordination work, Tijana supports PMI’s Sales & Marketing efforts, helping craft messaging, develop customer materials, and drive outreach across channels. Her insights help shape how PMI presents its solutions to the world.
“I love being involved in both the execution and the story behind what we do,” she says. “It’s not just about answering sales inquiries. It’s about understanding our capabilities, sharing them in a compelling way, and reaching the right people.” Whether behind the scenes or representing PMI at events, Tijana connects the product, the brand, and the people it serves.
Representing PMI on the International Stage
That care and connection shine on the global stage, including at events like the recent EAGE Annual Conference in France and the upcoming IMAGE in Houston, where PMI engages with clients and partners worldwide.
Tijana looks forward to reconnecting with long-time customers, especially from Japan and Norway. “They recognize the quality of our product and the consistency of our service. We’ve built trust over time. These face-to-face moments at events reinforce that trust and show we’re invested in their success.”
Belief in the Product & the People Behind It
Tijana takes pride in PMI’s commitment to quality. “We’re known for the durability and reliability of our products, and I truly believe in what we do. Seeing our test lab in action and the rigor our products go through gives me even more confidence when speaking to clients.”
That belief extends to her colleagues. “Our team is dynamic, talented, and collaborative. We support each other, we innovate together, and we care about the outcomes.”
Growth & Looking Ahead
Since joining PMI, Tijana has contributed to major Sales & Marketing milestones — from refreshing the company’s brand and website to launching new products and improving internal processes. For her, success is about continuous learning, creative problem-solving, and impact.
As PMI grows its global reach, Tijana is excited for what’s ahead. Whether supporting long-time clients or guiding new ones through their first project, she remains focused on what matters most: providing exceptional service, building trusted relationships, and being someone the team can rely on.
“I want to be someone my teammates and our customers can count on,” she says. “That’s what makes the work meaningful.”
Please join us in recognizing Tijana Milev for the important role she plays in helping PMI deliver high-quality, solutions-based service across the globe.
